Editorial standards

Sources before spin

Articles should rely on at least three relevant sources where coverage allows. Source Trail entries must materially support the story; unrelated feed items are excluded.

AI assists. Editors answer.

AI may help choose a topic, organize source material, draft prose, propose images, and prepare distribution copy. It may not invent facts, quotations, experiences, prices, sources, or affiliate destinations. Drafts can be edited, rejected, unpublished, or deleted by the editor.

Plain language, sharp edges

We prefer everyday language, clear uncertainty, useful context, and specific limitations. Headlines can create curiosity but must deliver what they promise. Brand personality belongs in the presentation—not in exaggerated claims.

Money stays visible

Paid links and sponsorships are labelled. Commercial relationships do not purchase favorable conclusions or source placement.